Abel Zhao, co-founder & CEO of FreeD Group, a know-how innovator that specializes in proprietary company application alternatives, has obtained 75-year-previous Connexus Vacation from the mum or dad firm of Cathay Pacific, Swire Group. Financial specifics of the acquisition were being not disclosed.

Established in 2015, FreeD Group is a travel technologies startup providing proprietary SaaS remedies for profits and marketing. The company makes use of AI [artificial intelligence], significant knowledge and equipment understanding systems to deliver conclude-to-close electronic remedies connecting platforms, brand names and service vendors.

“We see tremendous growth likely for Connexus mainly because of its prolonged history of great expert services and the synergies that will be created in between Connexus and FreedD,” reported Zhao in the push release. “The good results we envisage include things like business enterprise possibilities spanning journey expert services, e-commerce, marketing expert services and manufacturer loyalty applications, all of which will be underpinned by a in depth assortment of digitalized companies and options. In the end, we foresee Connexus Travel to comply with in the footsteps of FreeD Team and completely transform into a international model.”

Headquartered in Hong Kong, FreeD has above 250 gurus from 22 unique areas throughout the globe and operates in much more than 10 markets globally. FreeD shoppers and associates involve important names this kind of as Google, BMW, FIFA Entire world Cup, Samsung, China Cellular and LG.

The startup lifted a $15 million Series B in June 2022, led by Daiwa ACA APAC Development Fund and ACA Partners Pte. Ltd. Buyers also bundled Hong Kong home developer Chinachem Team, Hong Kong Science & Technological know-how Parks’ Corporate Enterprise Money Fund, Radiant Tech Ventures and startup accelerator SOSV’s Pick Fund.

The acquisition of Connexus Travel follows the startup’s system for focusing on enlargement in Seoul and Shanghai. Founded in 1948, Connexus Travel was to initially travel administration company (TMC) to be registered in Hong Kong, presenting products and services from lodge and vacation deals to ticket bookings and visa applications for both equally domestic and overseas travelers. The company has places of work in Beijing and Shanghai and acquired a nearby licence in Beijing in 2009. Immediately after 70 a long time of procedure, Connexus Vacation has become a dependable title for corporate, leisure and MICE journey.

“We will leverage our placement as a market chief and the development ideas with FreeD to increase our providers not only in Hong Kong and China, but also to the markets where by FreeD at the moment operates,” said Eric Lau, general manager of Connexus Vacation.

The startup also ideas to extend its electronic solutions to access the Americas, Europe and the Middle East.

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